Tourism
Ireland – Promotional Event - 19th January 2005
Coinciding with the visit of the Irish Prime Minister Bertie Ahern
in January 2005, Tourism Ireland launched a promotional campaign
aimed at boosting the profile of Ireland as a tourist destination
for Chinese people.
The event consisted of a press conference where speeches and
presentations were delivered by guests from the Irish Embassy,
key figures from the tourist industry in Ireland and Prime Minister
Bertie Ahern, followed by a lunch for special guests.
Press, tour operators, airlines and embassy staff attended the
event.
EEC Beijing Ltd provided the following services:
- Budget planning and financial management
- Detailed timeline
- Design and printing of invitations and programme
- Embassy liaison
- Venue liaison
- Catering liaison
- Media list
- Media handling
- Produced press packs
- Arranged press interviews
- Decoration of venue
- AV design and build
- Name badges for staff
- Registration for guests, press and VIPs
- Photography
- All logistics management
- On site management
- Media clipping
- Post event evaluation and debrief
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